by apexpredator | May 29, 2020 | Relational Database
Google is a Relational Database By that I mean just because we observe “a” website in the number one slot does NOT mean that website “earned it”. After all Someone has too be number one. I’ll explain with a fictitious aggregation of real brick n mortar shops that I’ve...
by apexpredator | May 29, 2020 | Lawyer SEO Strategy
Smartphone Google SEO means getting your law firm #1 in those Google Maps listings the listings that feature the Google Reviews I’m talking about what used to be known as Google Places, aka Google Local Business Listings. Of all of the available real estate on a...
by apexpredator | May 29, 2020 | Sales Copy Fail
Sales copy can actually hurt ranking, if you execute it prematurely I’ll explain why: look at 100 law firm websites… if you were Googlebot what would you see? a sea of sameness… with all of them harping the same sales copy, there’s little reason for Googlebot to...
by apexpredator | May 29, 2020 | Domain Authority Falacy
Essays on your genre are the kind of text articles required to earn Google Trust Sales copy, in any shape or form is not the type of copy that prod Googlebot into giving you domain a “title shot” for the opportunity to unseat the current “champion” or current #1...
